Samsung 55" AI Smart TV Crystal 4K UHD - Black

Samsung Vision AI Companion

Need outfit ideas? Looking for dinner nearby? Discovering your next favourite show? Vision AI Companion helps with questions big and small using multiple AI agents giving you instant answers with videos and images that match your search. It’s a more visual personalised way to discover right from your TV.

Crystal Processor 4K

Experience enhanced 4K picture and crystal-clear sound with our Crystal Processor. Enjoy your favourite movies shows and sports with quality visuals and sound.

Football Mode

Bring every moment to life with picture and audio settings optimised specifically for football. From the roar of the crowd to every pass tackle and goal enjoy vivid colour clear detail and stadium-like sound.

Object Tracking Sound Lite

Hear onscreen action amplified from left-to- right as your entertainment unfolds. So you can hear a car fly along your screen or the crowd cheering all around you.

Adaptive Sound

Experience optimised audio for your viewing with every element of dialogue music and sound effects individually tailored to what you're watching. Hear every word of a whispered exchange and feel every blast in a blockbuster set piece.

Q-Symphony

Why choose between your TV speakers and a soundbar?With Q-Symphony you don’t have to. Working together they create bigger more immersive sound with added height and depth for a truly cinematic experience.

Smart TV powered by Tizen OS

Spend less time searching and more time watching. With Netflix Disney+ YouTube Xbox and more get personalised recommendations and instant access to the latest shows and movies on the best streaming apps*. Plus access to 1000s of extra TV Shows and Movies on Samsung TV Plus - all for free.

Samsung TV Plus

Watch channels live events and on-demand movies and series. No subscriptions logins or fees. The best part? You already have it. It’s TV with you in mind.

Samsung Knox Security

With today's TVs holding your passwords and private payment information Samsung Knox Security keeps your data protected with multi-layered security constant system monitoring and updates and the automatic blocking of harmful attacks. Stay secured stay entertained.

Gaming Hub

Samsung Gaming Hub brings Xbox Amazon Luna GeForce NOW Blacknut and more together in one seamless destination. Play instantly with no downloads no storage limits and no console required just switch on your TV and jump into world class gaming.

Motion Xcelerator

Experience clear picture and smooth performance with Motion Xcelerator. Samsung’s clear motion rate algorithms predict and automatically compensate frames so your picture adapts as fast as your game.

SmartThings

Connect and control all your smart devices from your TV and phone. Program your smart heating set your smart washer get alerts when your food is ready monitor your video doorbell! Make life easier for all your smart device routines with the simplicity of the SmartThings app.

MetalStream Design

Our MetalStream Design takes inspiration from aircraft engineering using a single sheet of metal to create a slim seamless and modern aesthetic. With a smooth back and clutter-free cabling it looks great from all angles.